Advisory
Laurier is a strategic advisory firm focused on long-term competitiveness in an era of structural change.
Economic, technological and geopolitical dynamics are reshaping markets and industries. Competitiveness is increasingly influenced not only by commercial performance, but also by the broader forces transforming infrastructure, technology and economic development.
We work at the intersection of business, economics and strategic transformation. Combining strategic thinking with commercially grounded insight, Laurier supports organizations in identifying emerging opportunities and creating enduring competitive strength.
Management
Competitiveness is not built through strategy alone. Lasting commercial progress requires experienced leadership capable of translating strategic direction into execution.
Drawing on experience in business and commercial transformation, Laurier supports companies during this critical phase of transformation. Combining strategic perspective with hands-on leadership, Laurier works to strengthen commercial performance and build long-term competitiveness.
The Founder
Rogier Vergouwen is the founder of Laurier and a strategist focused on economic growth and long-term competitiveness. With a background in business and commercial transformation, he combines strategic insight with the practical understanding to turn a vision into results.
In addition to his work at Laurier, he serves as Chairman of High-Speed Rail Netherlands and regularly publishes on geopolitical and economic transformation in Europe. His work has appeared in publications including NRC, het Financieele Dagblad and the European Policy Centre (EPC).